What makes roadside development different?
A roadside scheme is a highways problem, a planning problem and a brand problem before it is an architectural one. Vehicle tracking, queue lengths, access and egress, and the relationship between the pump, the store and the drive-thru lane all constrain the building before a single elevation is drawn.
Designing in that order — movement first, then the envelope — is what keeps a scheme deliverable. It is also what stops the redesign that follows a highways objection, which is the most common and most expensive delay on this kind of site.



